The Growing Demand for Nail Services in India
The beauty and wellness industry in India is on an upward trajectory, and nail care has carved out a profitable niche within this landscape. From sleek manicures and pedicures to artistic nail extensions and gel polishes, the nail services business has become a go-to for consumers who prioritize grooming and self-care.
With rising disposable incomes and lifestyle changes, customers across urban and semi-urban areas are now seeking professional nail services. What used to be considered a luxury is quickly becoming a routine. Whether for weddings, parties, or regular self-pampering, nail bars and studios are seeing a consistent surge in clientele.
According to Franchise India, beauty services, especially specialized ones like nail salons, are now among the fastest-growing franchise opportunities in the country.
Why Starting a Nail Services Business Makes Sense
Low Investment, High Returns
Setting up a nail studio requires significantly lower investment compared to full-service salons. The space needed is compact, equipment costs are minimal, and the services are priced attractively, leading to a faster break-even point.
Recurring Clientele
Nail services such as polish changes, refills, and monthly grooming ensure that clients return frequently. This repeat business model is what makes a nail services business so sustainable over time.
Demand Across Age Groups
From teenagers experimenting with bold nail art to working professionals who prefer classic gel finishes, the customer base is vast and varied. This allows for customization in offerings and pricing, making it easier to cater to different market segments.
What Services Can You Offer?
A well-rounded nail services business should offer a range of treatments, such as:
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Classic and gel manicures
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Spa pedicures
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Nail extensions (acrylic and gel)
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Nail art and seasonal designs
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Cuticle care and hand massages
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Polish application and removals
Adding beauty add-ons like hand scrubs, paraffin wax treatments, or express foot care can increase the ticket size per client visit.

How to Start a Nail Services Business
Choose a Business Model
You can start your own brand from scratch or opt for a franchise model. Franchises offer brand recognition, proven marketing strategies, staff training, and supply chain support—all essential when entering a competitive market.
If you’re looking for a trusted name in the nail space, MinoU Nails is a top choice in India.
Start your business journey with MinoU Nails
Location and Interiors
Look for a location with high foot traffic—such as malls, shopping streets, or busy neighborhoods. Interiors should be clean, well-lit, and welcoming. Comfort and hygiene matter as much as skill.
Hiring and Training Staff
Your technicians will define the customer experience. Hire professionals with experience in manicures, extensions, and nail art—or invest in training programs offered by your franchisor.
Invest in Quality Products
Using reputable nail brands for polish, tools, and care products ensures client satisfaction and safety. It also helps build your reputation as a premium service provider.
Marketing Your Nail Services Business
In today’s digital age, your visibility begins online. Use Instagram and Facebook to showcase nail art, run seasonal offers, and promote customer testimonials. Influencer tie-ups, referral programs, and festival promotions can further drive footfall.
A branded nail services business with a strong social media presence can stand out quickly—even in competitive markets.
Why MinoU Nails is a Smart Choice
MinoU Nails offers one of the most profitable franchise options in the nail industry. With a proven track record, aesthetic salon setups, and continuous support, they provide a seamless entry into the beauty market. Their franchise model is designed to help entrepreneurs—especially first-time business owners—launch and scale with confidence.
Book a consultation today with MinoU Nails
The nail services business is more than just a trend—it’s a lifestyle-driven venture with lasting potential. Whether you’re passionate about beauty or simply looking for a smart business move, this sector offers creativity, growth, and financial freedom in one colorful package.
More Useful Resources
Book your appointment today and indulge in the perfect blend of relaxation and beauty with Minounails! Contact us now.
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